Small businesses must come out with unique marketing strategies if they want to be ahead of competitors. Although, the conventional ways of marketing a product or service are still relevant but try using them along with new strategies to reach out to the audience.
For ... Continue reading
A business slogan is a short phrase that reinforces your company’s identity. Usually, it follows your brand name in marketing collaterals such as business cards, brochures, advertisements, and so on. Your business slogan can be an effective marketing tool if done thoughtfully.
Slogans are ... Continue reading
Email marketing is one of the most powerful means of communication between a brand and consumers. It proves instrumental in creating a dialogue between the two when it comes to conveying information, offers, news, and product information. It’s not only a easy and proven ... Continue reading
Businesses promote their products or services using a variety of strategies. Posters are among the most effective marketing tools for businesses of all scales when they need to convey their brand information to the target audiences effectively. But many types of posters are in circulation ... Continue reading
A business card is a key marketing tool if it is used perfectly. A well-thought out business card design has the power to influence potential customers in many ways. The card design has colors, symbols, and other elements that are strategically incorporated to speak ... Continue reading
The COVID-19 pandemic has already awfully changed the world, and the business ecosphere isn’t an exception. While some people, especially those in essential services, are forced to work the way they’re doing pre-pandemic era, risking their lives, many people are working ... Continue reading
Most businesses use flyers as a cost-effective means of driving potential customers’ attention. They lure people with discounts, codes, etc., advertised on the handouts. These marketing tools are even more helpful for small businesses since they can create them easily on their own using ... Continue reading
Once business cards were in every business owner’s and manager’s pocket or kept handy in the office to hand them out to clients at the first opportunity. Today’s digital versions are steadily replacing conventional cards, but the traditional way of giving a ... Continue reading
With roughly 2.45 billion monthly active users, Instagram is one of the most popular social media platforms, especially among youths. This makes up over 28% of the world's internet users. This figure gives business owners and marketers enough reason to pay attention to ... Continue reading
An NFT or Non-Fungible Token is today's norm for doing business more securely. It is also a way to build brand loyalty amongst target customers. Many big and small companies are entering this digital world for better exposure. There are several ways small ... Continue reading
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