Can't find the perfect font for your logo?
Get hundreds of logo designs in under 5 minutes by completing 5 easy steps
  • 1 Choose some designs that you like
  • 2 Choose your colors
  • 3 Add your company name
  • 4 Pick some icons
  • 5 Download your logo

Give it a try:

Principles Of Effective Logo Design

by Henny Kel Tweet - in Logo Design

Designhill Logo

Last updated on February 28th, 2018

Each business of any repute has a logo. But logos are there for a specific purpose of carrying a business message to the customers. Logos also create an identity for the companies and their businesses. However, logo designers must judge their works on some basic principles.

A logo should be simple in its design and looks. Any complications due to incorporation of many images, texts and other design elements will confuse the viewers. Complexity of a logo design implies that it will not be communicating with the people. A simple design with select font choice, image, shape, colors and size etc instantly conveys a business desired message. But the logo design should be such that people can remember it all the time. This quality is also known as timelessness of the logo. Since businesses depend on loyalty of the customers, a memorable logo that lasts for many decades helps in building a strong customer base.

Another principle that designers take into account is versatility. A logo represents business and so it should be printable on all surfaces without much additional costs to the company. Moreover, logo should be compatible to different media such as desktop, mobile, laptop, laptop, TV, billboards and so on. Design a logo by keeping these principles in mind so that your clients can attract customers to their businesses.

create your logo

I am a graphic, web designer and blogger with over 6 years experience. I am very passionate about anything related to design and spends copious amounts of time hidden behind a book or a screen and reading about design. Twitter

Contact

Posts

Share-this
Need a Logo?
A powerful logo can give a company easy recognition. Create your unique business logo using our AI powered logo maker tool. Or, hire a designer to get your logo.
Best for when you want a logo in minutes. Our Artificial Intelligence powered logo maker creates dozens of unique designs in minutes. You can also edit colors, texts, icons and elements.
  • Uses power of AI & Machine Learning
  • Uses library of more than 10,000 fonts and 1M+ icons
  • No design experience required
  • Pricing starts at $20 but you pay only when you find a design you love.
Best for when you want to crowdsource ideas. Multiple designers submit entries for you to rate and review before you award a winner.
  • Fixed price packages starting from $199
  • Hand crafted designs from World-class designers
  • Dozens of concepts to pick from
  • Get 50+ designs in 7 days
  • 100% money back guarantee
Best for when you want to work with a single designer only. Explore the range of creative services offered by our highly talented designers.
  • Work with a single designer
  • Hand crafted designs from World-class designers
  • Options within all price ranges
  • Flexible turnaround time
  • Multiple revisions