We have seen Google, Yahoo and many other reputed companies redesigning their logos. They changed their company logo design because the old logo had been there for many years and these companies wanted to give a new and fresh look to their business. Moreover, the new design is necessary for conveying a new message. Redesigning of logo becomes important and crucial to market a business more effectively in the changed circumstances. So, here are some signs that tell that you should think for logo redesign.
Highlight : Top Brands That Redesigned Their company Logos the Right Way
If you have changed your company name or added some products or services to your business, it should prompt you for redesigning of your logo. Do not make the mistake of keeping the old company logos since it fails to take your new products or services to the people. Another sign is that when people ask about the meaning of your logo. They do not get the logos meaning due to its complex design or too many details.
Does your logo design look unprofessional? An unprofessional logo is one that is casually designed without caring for your business and its message. Your designer may have used clip art or wrong fonts in creating your business card. If so, then redesign the logo to give it a professional look.
Make sure that your logo is versatile. This means that the logo should work well in black and white. The logo must also not be bearing many colors so that its printing on T-shirt, mugs and other products is not expensive for the company. So, assess your logo design for adaptability factor and create a versatile logo design.
Is your company logo a copy of another logo? A People do not take such a company image very seriously. Change the logo immediately if you find that it resembles some other logo, especially if it belongs to a well-established company.
So, make an assessment of your existing logo design and hire a logo designer if your business requires a professional new logo design.