For most B2B business models, things are more upfront, professional and realistic. Therefore, many Business brands believe that their logo designs should portray their businesses in a way that anyone automatically gets to know about the company’s nature of business. However, there are many who have dared to be different to break the monotony of their existing business emblems. With a view to offer utmost priority to the brands they represent, they have effectively nailed their objectives very beautifully with their Business logos.
In today’s blog, we will take a dig at some popular Business logos and explore as to what makes these logos great and unique.
Business nature of Cisco becomes apparent only by looking at its logo. Since the company is into the technology sector, the bars in the logo design have been beautifully used to represent multitude of things, right from sine waves to digital waves.
However, their logo is far beyond design and industry essentials and the bars hold a very special meaning. Cisco is a Silicon Valley-based company and their logo talks about their place of origin. The bars in this creative logo symbolize San Francisco’s Golden Gate Bridge. Ever since, the iconic landmark has become Cisco’s identity that delivers an appealing insight into the company’s working.
Piramal is a leading healthcare organization that operates in over 100 different markets. Over the years, Piramal group has created a niche in the global market and owns many healthcare companies across the borders. Therefore, it was obvious for their logo to be creatively inspiring.
Nevertheless, instead of being too complex or sundry in design aesthetics, their logo is instilled with a more human touch. Needless to say, the palm and the fingers have brought in the essence of human touch to this leading B2B healthcare company. The best part of the logo is the incorporation of contrasting orange and white colors in order to deliver it a more realistic appeal.
Recast Energy is yet another leading B2B organization into energy production sector. They produce green electricity and thermal energy for industrial consumers by recycling cost effective biomass. In the field of business logos, green logo portrays their business beautifully. Delivering an energetic green appeal, the logo goes well with their business and brand.
Moreover, the logo designer has done a great job by subtly hiding the letter “R” in the logo in an artistic style. The different tones of green signify the energy sector. Indeed, a great design for such a massive player in the B2B industry.
You too can draw inspiration from these amazing yet meaningful business logos and come up with unique business logo designs. For valuable tips, advice or suggestions on business logo designs, please read our blog on 7 business logo design tips.
Do you agree that Business Logos is so important to your organization? Please share your opinion with us in the comment box below.
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