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10 Lesser Known Yet Free SEO Tools For Small Business

by Gaurav Kumar Gupta Tweet - in Small Business - 3 min read

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Last updated on March 14th, 2016

Search engine optimization (SEO) is one of the most essential elements for small businesses. From driving traffic to securing high rank on SERPs and improving the overall visibility of the brand, SEO goes a long way in ensuring success for small business. But most experts and industry insiders believe that small businesses need to pay through their nose to get their websites perfectly SEO aligned. However, with a host of free tools easily available on the Internet, it’s not entirely out of the realm of possibility. So if you’ve already sourced a professional website design and are looking for some free SEO tools for small business. We present to you 10 lesser-known yet free SEO tools for small business to help you understand and improve SEO that will ensure success for your small business without you having to spend an arm and a leg.

Let’s explore these 10 lesser-known yet free SEO tools for small business.

1. Ad Preview Tool – It is a useful tool that allows you to view the organic rankings and paid search ads according to keyword and geography. You may use this tool to check your selected keywords are ranking on the SERPs.

Related: Top 10 Off-Page SEO Strategies for Startups in 2015

2Keyword Traffic Estimator– This unique SEO tool for small business helps you analyse what keywords are most worthful. In addition, you may use this tool for keyword search volume analysis.

3Link Detective – Competitor analysis is one of the most important factors for small businesses looking to unleash their success mojo. This tool helps you find high quality and contextual links that your competitors are using through semantic markups and URL conversions. This analytical tool makes link-building easier for you.

4. Contently – For small businesses, it’s not only important to share content, but also to showcase a great story through content. Contently is an amazing tools that enables small businesses make a difference with a compelling storytelling through their blogs.

5. Screaming Frog – This is yet another interesting tool that allows you to analyse, audit and review your site. It provides you with key stats and data about your website from an onsite SEO perspective. In addition, you can easily import the data into excel.

6. Yoast SEO – It is yet another interesting SEO tool for small business that allows you to optimize your web pages including content, images, snippet previews and descriptions in accordance to SEO rules.

7. Tynt – Tynt is your best SEO tool for small business, if you’re looking to increase your website traffic. This website gives you an insight into how people view, consume and share your content across different devices.

8. BlogUpp! – It is yet another interesting SEO tool for small business that effectively promote your blogs. This amazing tool helps you distribute snapshots and build awareness about your blog on other relevant blog pages by simply submitting its URL.

Related: 10 Must-Read Blogs for Entrepreneurs & Startup Founders

9. Content Experiments  – Provided by the search engine titan – Google, Content Experiments is a free website testing and optimization tool. This amazing SEO tool for small business helps you increase the search engine prominence of your website and helps you drive more traffic to your site absolutely free of cost.

10. Yext – This is yet another interesting tool that ensures that your listings are correct, updated, and properly monitored.

Have we missed anything? Please share with us in the comments box below.

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Gaurav Kumar has been a blogger, digital marketer and an SEO expert at Designhill.com, one of the fastest growing custom design crowdsourcing platforms. Over the years, he has been helping small businesses and startups improve website design and SEO strategy, content marketing and user experience.