Last updated on February 12th, 2018
Menu Card Design is one of the most important advertising tool for every restaurant. Customers can gauge quality standards and personality of a restaurant by seeing its menu card. So, you need to have a well-designed menu card in place to entice your diners.
The restaurant business is huge in the U.S. According to restaurant.org, the U.S annual sales in the restaurant industry are $799 billion. This industry employs 14.7 million people. There are more than 1 million restaurants in the U.S. But there is a lot of competition too. You have to compete with many new and established restaurants in your vicinity. So, your unique marketing activities to promote your food items and services will be crucial. Pay attention also to your menu card design that is the first thing a customer sees at the table. You can make a good first impression if the card design is impressive.
Colorful and nice presentation of food items always plays a vital role in making the dishes appear more sumptuous and appetizing. Keeping this in mind, many hotels and restaurants lay much stress on the creativity and uniqueness of their menu card design.
Every restaurant has its own way of branding its services and delicacies. But they all pay heed to their menu design to make it look unique and memorable.
Here Are 10 Most Appetizing Restaurant Menu Card Design
01. Big Steak Cordon Bleu
Colorful and lively pictures of dishes in this menu card design are aligned across the two corners. The images of burgers are deliberately kept huge in size in order to lure the customers and to evoke hunger. The entire key ingredients peeping through the servings highlight the card’s true design USB!
02. The Inside
This menu design is unique due to its lengthy shape. The designer chooses to pick just one color as part of efforts to make the design look unique. Such strategic choice of colors can make any graphic design look memorable.
There is a lot of space left vacant between the text to highlight the text. It is also a customer-friendly menu card design due to small card size.
A simple yet royal looking Kulirma menu card design is decorated with only a few images of dishes. The natural colors of foods have made the card look unique.
The red color of the dishes against the brown background and lots of space on the card is the chief attraction of this card design.
04. Dunkin Donuts
A purpose of incorporating many colors in this menu design is to lure the customers with a lot of dishes. This makes it harder for the foodies to settle down for only one or two tasty dishes! Clear bifurcation of veg, non-veg, donuts, ice creams and other fancies draws customers’ attention to their choice of dishes. It would be good if your menu card colors match with your restaurant logo colors.
This menu has vintage style coloring and subtle backgrounds. The graphic designer has to incorporated white in the larger amount to spell sophistication and luxury. The classic patterns designed around the food items also give the touch of elegance to the menu card design and make it more attractive. Menu card design such as this is also an example of colors play a key role in graphic design.
06. City Dinner Express
This menu card design highlights the restaurant’s main serving omelet pictorially. The design makes the toppings options appear on a red base. Thus, the designer has tried to capture the true dining essence of non-vegetarian foods. The use of formal sans serif typeface makes design unique and help create the informal and friendly environment in the restaurant.
07. Applebee’s Anywhere
There are only three big images of dishes served in this menu design. These images catch the attention immediately. Then, these images help in drawing the attention to the names of the dishes and their prices in small text.
This menu is also an excellent example of a neat and simple design layout. Despite so many dishes mentioned, the menu is still easily readable and catches customer’s eyes easily. But make sure that your simple menu design in sync with your restaurant website design for online customers.
08. Healthy Dinner Finder
The designer used contrasting colors red and black to highlight the main offering from the restaurant. Delicious dishes are highlighted within the circles. The designer has effectively used every inch of the space up to the corner of the menu card design.
This delivers a rich enticing look to the card. White color gives relief to the eyes and helps in reading the menu text easily. Also, use of red and a hint of yellow in the subheadings give the menu a unique look.
This is another example of a simple and elegant menu card design. There are selected images of dishes and their perfect blending with the restaurant interiors. Restaurant detailing makes the card appear really attractive. The pictures of the restaurant interior plus the food items give assurance of good service to the customers.
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10. Luna E Pomodoro
It is a simple but excellent menu design. The layout is entirely in white and provides contrast for black typeface of the text. Use of red and yellow in patches catches the attention more toward the design.
Besides these remarkable menu designs, you may also be interested in some more inspirational menu card designs. Here we present you menu designs created by professional graphic designers from Designhill. Designhill is a leading graphic design crowdsourcing platform that lets clients avail graphic design services to meet their designing needs.
They can pick a winning design from dozens of design entries from many talented designers. If none of the design meets your requirements, you can get refunds from the site under its 100% Money Back Guarantee scheme.
This is an amazing menu card design for its proportional layout. All the small images of dishes are attractively lined in the same size. This gives a unique look at the menu card. Despite so many images and text, the design still looks neat and clean. The reader does not get stuck in a place, and instead easily scans the entire menu easily before placing an order.
[Source: View Case Study On Designhill]
02. Choza Taqueria
The client wanted a menu card to prominently display it in all the stores. The design brief said that colors should be consistent with the restaurant’s brand logo. The designed menu card meets these requirements perfectly.
[Source: View Case Study On Designhill]
The design makes use of just one color which is taken from the brand logo color and it avoids typical design approach such as step1 and steps 2 approach that many menu cards follow when helping customers choose dishes. It surely is a memorable menu card for its simple layout.
Menu card designs are crucial to the success of a restaurant business. The card design must be cleanly laid out so that every information catches the customer’s eyes. There must be a judicious use of colors, typefaces, and most importantly images. Despite a lot of images and text, the card should look an attractive design.