Last updated on December 4th, 2019
Grey looks good! Surprised! Well, at least, after the staggering success of “50 Shades of Grey” the book that sold 60 million copies and the movie that grossed $81.7 million on its opening weekend, it would certainly be no exaggeration to say that grey looks good! Of course, the movie and book were not about the color grey but about fictional character, Christian Grey.
Quite like this much-talked about fictional character, grey color is considered an unemotional and fence-sitter. But again like the character, grey color has many layers of mysticism to it. And many designers from across the globe have successfully been able to use this unemotional color to emote several colorful expressions.
A misconception about custom website design is that it should be using a variety of color and multiple gradients. But it is important to remember that overuse of colors in graphic designing makes a website design look complex, cluttered and eventually fails to convey the intended business message. No wonder, a large number of websites choose to go grey to express many emotions and inspire with their uniqueness and creativity. In addition, such websites also stand out from the crowd.
As a part of our research, we handpicked a selection of successful grey websites that never fail to impress and inspire. A careful assessment of these grey websites revealed a series of interesting facts that have laid the foundation of success for these websites. For example, a majority of these websites make good use of bold typography. This typography has been the main tool to help users navigate easily through the website pages.
Another striking feature that this as one of the best website ideas is the use of large black and white images that add glittering stars to the overall look and feel of the website. In fact, experts believe that colorless pictures are less distractive. So, the focus is right on the message through such pictures. Besides pictures, some websites also feature grey hand-drawn images that occupy the negative space on the webpages.
So, without further ado, let’s scour through these impressive grey websites and appreciate the designers’ efforts. Don’t forget to take note how designers of these sites have successfully been able to convey the intended business messages without using any striking colors. And yes! These websites will surely make you exclaim, “Grey looks good.”
01. Tokyo Mild Foundation
02. Kirschner Brasil
03. Urban Edge Design
04. Thirty Dirty Fingers
05. Roland Olbeter
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06. Undercover
07. Pixies
08. The Noun Project
09. Marcin Kaniewski
10. Information Architects
11. Stylepit Lookbook
12. Leg Work Studio
13. Parallaxis
14. Blissfully Aware
15. Yara N Yared
16. Sold-Out
17. Piotr Świerkowski
18. Misfit Creative
19. Manuelle Gautrand Architect
20. Midwinter Light Up
21. Non Stop Bar
22. Video Mapping Loops
23. Open121
24. Antidote
25. Nouvelle Vague
26. Lionel Durimel
27. Routalempi On
28. Rule of Three
29. Process Type Foundry
30. Multitouch Barcelona
31. Afrobeat
32. Kenji Endo
33. Jakob De Boer
34. Zero Fee
35. Peter Riedel
36. The Sum
37. The Letter D
38. Itouchmyselfproject
39. Square Space
40. Design Made In Germany
41. Hashima Island
42. Tokyu Agency
43. Ego
44. SWE Film
01. Daniel Vane
46. Joint London
47. Redirect Digital
48. Kryptis
49. Never Bland
50. Colorz
Now, that you have had a good look at these grey websites, what’s your take on them? You will agree that these sites are impressive enough and offer a lot of learning and inspiration to both aspiring and pro designers. Isn’t it? Have we missed out on listing any of your favorites? Let us know in the comments below.