Category Archives: Email Marketing

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While influencer marketing, online marketing, and social media tend to dominate headlines, email marketing is one of the first forms of online advertising that larger companies began to use almost two decades ago. So as much as the email might seem like a losing battle ... Continue reading

Email marketing is growing to be one of the most effective channels to promote businesses and generate maximum revenue. It is evolving at a tremendous pace, with new advancements emerging now and then. Currently, email is being used for marketing, lead nurturing, customer support, and ... Continue reading

Email marketing, when done right, becomes the backbone of your customer retention journey. A reliable email subscriber list gives you an edge over other businesses without exhausting your resources. However, reaping these amazing benefits of email marketing is only feasible when you understand its nuances ... Continue reading

A logo is your brand’s physical representation, both online and offline. You use it everywhere from employee uniforms to social media campaigns. The one place you might not have thought about is your email marketing. Putting a logo in the email may seem like ... Continue reading