The cannabis industry is only dreaded by the advocates of controversy. Many people claim that marijuana can help treat medical conditions where many believe it can do no good. Blooming in such a controversial industry positively and making a name is a truly inspiring example of an entrepreneurial spirit. Founder X Series By Designhill presents the inspiring story of a woman entrepreneur and one of the top 100 Cannabis Leaders in the Medical category who made her name fighting against all the odds. Have a look!
It’s said that outstanding founders go out of their way to live their passion and boost the self-esteem of their personnel. It’s amazing to see the people what they can accomplish by following their own beliefs. Designhill honors such talents and feels excited to present their journeys and life struggles with aspiring entrepreneurs to inspire and feel motivated. After all, everyone needs the inspiration to start over or come out of their fears.
Cannabis has always been way too much for controversies. The legalization of cannabis has received mixed reactions for decades. Selling of cannabis is still illegal irrespective of major states agreeing to its medical benefits and usage. The current legalization change has brought several opportunities for marijuana lovers bringing it on to its future growth. Spending is projected to increase to $23 billion by 2022 booming to $13.8 billion in total value from $3.6 billion from the last year.
But, there was a time when selling cannabis and talking about it was strictly prohibited. But one woman who believed in the virtue of its benefits stood out in the crowd to create her own opportunities. Named as one of the Top 100 Cannabis Leaders by Green Entrepreneur Magazine, she has mischief all the hurdles to make her name in the industry and worked with various top brands to share her vision. Meet Krista Whitley.
Being a single mother of 2 beautiful daughters, Krista is an award-winning fast growth entrepreneur. She has spent her career creating organizations poised for explosive growth in underserved industries.
Known as a real-time connector, Krista founded CBD Caring on her couch and has grown it into an award-winning fast growth plant medicine empire with a 100% female Board of Directors and leadership team. Named by Green Entrepreneur, she is one of the Top 100 Cannabis Leaders in the Medical category for their exacting standards with a commitment to improving the quality of life for people and pets. She has also worked with well-known names in the music industry, like American Rapper Snoop Dogg.
Designhill decided to get in touch with her and share her beautiful story with the rest of the world to inspire and motivate others who need a push to live their entrepreneurial dream and get started.
When we asked her, being part of the competitive world, what is the source of her inspiration? She said,
‘The inspiration for me to become an entrepreneur was really my 2 daughters. I wanted to spend as much time as possible with them through their school age. My vision as a mom was to be able to be present and have that level of flexibility. As well, I wanted to see the world and the solution I could come up with was that I would kind of create my own future. Where did CBD carrying start? It was my daughter Bella. She’s 12 now and she’s had severe eczema her entire life. Poor little kid has been scratching herself raw since she was 1 0r 2. So, as a mom I started years ago, cooking up things in my kitchen and trying them on myself, trying them on Bella and trying them on her little sister Mia. That was the inspiration and catalyst for creating CBD caring, which today includes nine wholly-owned CBD brands, over 400 products that are sold in seven countries and direct to consumers in 128 countries; right on CBD caring.com. Everything we do is topical. Everything we do is zero THC because I didn’t want to get my own children high. I had to find something and so I’m thrilled that our “Bella Crema Elegante” which is Italian for elegant cream. That is still our number one top seller and Bella has been eczema free now for over five years.’
Designhill feels pleasure to share her video where she is talking about her whole entrepreneurial journey and how she is trying to bring out the best possible ways to help people through cannabis products.
Watch Her Inspirational Story And Know What It Takes To Overcome The Challenges As A Founder
In this video, she also shared what inspired her to become an entrepreneur, challenges she is facing due to the current pandemic and how is she fighting back?
Successful entrepreneurs are givers and believe in sharing the positivity with everyone. Krista has understood and believed in the importance and purity of mother nature in nourishing and healing its people. She says that the essence of a founder is to look for ways to help and grow people’s physical and mental health.
It felt amazing to cover the inspirational journey of such an inspiring woman of so many roles. Designhill wishes great success to Krista and her company CBD Caring a huge success in endeavors.