Marketers create relationships. They create the mantra for marketing so useful that people pay for it. In short, marketers are the pillars of any brand who create amazing strategies to generate revenue. However, with time, they need to work on their marketing skills and learn more creative ways to stay in the competition. YouTube comes out as the handy and best available medium for marketers that can help them to learn in an easy, effective and creative way. Your skills can surely develop and benefit your business if you look into these must-follow YouTube channels for marketers.
Marketers always look for new strategies to outcompete their business rivals. Today, they need to develop their own marketing plans with new digital technologies in this age where audiences are so active on social media.
But, there have emerged some channels to get help. So, they must-follow YouTube channels and subscribe to enhance their skills and deal with competition.
However, when picking a few of the YouTube channels for subscription to get dependable marketing tips, you might get confused about choosing the best for you. This is because this visual medium is laden with many thousands of marketing channels, and picking top few from them can be a daunting task.
So, here we thought of making the task easier for you. We give you the top YouTube channels that can educate you on the new developments happening in marketing. You can rely on them for expert opinions on what next to do to market your small business.
Here Are The Top 25 Must-Follow YouTube Channels For Marketers
Designhill is the world’s leading creative marketplace that brings business owners and graphic designers together to create unique design concepts.
But, the marketplace is also a happening place for marketers to get tips and valuable insights into the new developments taking place in the marketing field.
Designhill’s is certainly amongst the must-follow YouTube channels for markets for its unique and helpful features. The channel organizes webinars to discuss the latest developments and techniques on marketing with renowned experts.
You can access plenty of such webinars and AMAs on branding, businesses, and marketing. Its playlist includes Event and Webinars, ProTips, and Entrepreneurial Spirit that talk about different aspects of marketing.
You can get videos of industry experts sharing their experience on topics such as Social Media Marketing on Designhill YouTube channel, Best Practices, Digital Marketing During Economic Pause and Beyond, The Marriage of Design and Marketing, and much more.
Designhill is also a platform where you can hire a freelance graphic designer to work on your marketing project in order to create visuals. With uniquely designed visuals your business can enhance its reach amongst target audiences.
SEMrush is dedicated and must-follow YouTube channels for marketers. You should particularly subscribe to this channel to get an insight into general marketing.
You will get useful webinars, tutorials, basic and pro tips, trends, and many more to cover all aspects of marketing. These marketing materials are available in all the major languages of the world.
03. Adam Erhart
Adam Erhart is one of the must-follow YouTube channels for marketers who aspire to use digital marketing to enhance audience reach. This channel covers many aspects of modern marketing strategies.
You will access plenty of how-to guidelines for social media marketing as well. The video material is useful to get tips on having an insight into marketing due to the simple language of videos.
04. Neil Patel
Neil Patel is a well-known marketing expert and author. He speaks about marketing from his own experience as he learned it all by himself when promoting his first website. Since then, he has been one of the most respected professional marketing consulting.
He has advised many global companies. His channel is one of the must-follow YouTube channels for marketers to learn SEO techniques, eCommerce email marketing tactics, and much more.
05. Alex Cattoni
Impactful copywriting is an integral part of marketing. You can learn vital copywriting skills from this channel. There are many video tutorials available to learn storytelling, email marketing ideas, selling texts, common copywriting mistakes, examples of bad copywriting, and tutorials about existing styles.
Entrepreneur’s channel to educate on different marketing aspects is amongst the must follow YouTube channels for marketers. Small businesses especially benefit from the video tutorials at this site.
Many experts advised on marketing aspects and strategies in these videos. Their services “How Brands Are Born” inspire us with the stories of how companies grow.
Google web browser is the most popular in the world to search for products, services, and information. So, Google Webmasters also is amongst the must-fellow YouTube channels for marketers.
It would be good if you listened to Google’s web developers and learn their tactics. Many of these videos are more than an hour long. So, you need to have the patience to learn those vital tips for marketing your business.
08. Google Analytics
Google Analytics is widely used by marketers to analyze their marketing strategy and make timely changes for a better audience reach. This channel has crucial video tutorials on how to use Google Analytics best.
You access guides on Data Studio, Optimization, Surveys, Analytics, and Tag Managers. These videos come with supportive visuals so that you know how to implement that feature in your strategies.
In digital marketing, keywords are important to get your content on the top of the search results. Ahrefs is amongst the must-follow YouTube channels for marketers when they wish to market their content amid the target audience.
This channel has plenty of helpful tutorials, especially for beginners who are learning the digital marketing basics. You will learn about basic keyword research, traffic-driving blogging, SEO audit, backlink building, and much more.
10. Lisa Irby
Lisa Irby’s channel is all about learning different strategies for digital marketing. She has posted a lot of video tutorials to describe how to do ads, website marketing, and blog marketing. You can also find useful materials on merch marketing and YouTube monetizing.
HubSpot is also one of the sought-after and must-follow YouTube channels for marketers to access marketing, sales, and CRM tools. With these marketing tools, you can get the tips to grow your small business.
The video material covers multiple topics ranging from Google shopping Ads to AI in email marketing. You get these tips from guest experts, clients, and the company’s staff.
This channel is also excellent to learn a lot of other things such as how to create graphic design that is so important to creating visuals for marketing as well.
Backlinko is a YouTube channel that mainly features video tutorials on the strategies to drive traffic. Driving traffic is an integral part of digital marketing besides.
You need to learn the best tactics for link building, visibility in search results, and rankings. This channel has many useful videos to help you plan your content marketing with real-life tips.
13. Create and Go
Create and Go is another useful channel that you should follow to learn about how to market your business online.
This channel is particularly helpful in learning the tactics of email marketing for bloggers and how to start a blog. Those who want to specialize in blog marketing can depend on this channel to get the strategies.
14. Marketing 360
Marketing 360 is one of the must-follow YouTube channels for marketers. The channel has many videos that cover a wide range of topics, including marketing strategies and entrepreneurship.
The company Marketing 360 is an all-in-one marketing platform where you access all information and latest developments regarding marketing. You have video ideas to promote your small business
This is also the channel you must subscribe to have vital tips from expert guest speakers. They speak from their experience on how to market your business.
A unique feature of the channel is that local businesses share their marketing experience, which is even more valuable to small businesses.
15. Digital Deepak
Digital Deepak is the marketing channel run by a marketing consultant Deepak Kanakaraju. You should subscribe to this channel, especially when you need helpful tips to tactically use Google Ads and Analytics.
You will also learn about web usability and conversion optimization. For those who are already familiar with the basic analytical principles and tools have in-depth knowledge of digital marketing at this channel.
16. Behind the Brand
Behind the brand is one of the must-follow channels for marketers. This unique channel gives a behind the scene view of how brands are form and marketing works. The host Bryan Elliot decodes the brand stories by interviewing the experts.
You can find videos of interviews with marketing experts such as Sethi Godin Tony Hawk, Gary Vaynerchuk, journeyman actor Mike Rowe, The Dog Whisperer, Cesar Millan, motivational coach, Tony Robbins, surfer, and shark attack survivor, Bethany Hamilton and many more.
These interviews with famous personalities give you insight into how brands evolve in terms of marketing.
Cereal Entrepreneur is a social media agency that started this channel to offer crucial social media marketing tips. You will learn the tactics from Jordan’s how-to videos.
He speaks on major marketing issues, including influencer collaboration and social media audits. He answers subscribers’ questions, and everyone can take part in these interactive sessions with their questions on the marketing problems.
American Marketing Association is one of the must-follow YouTube channels for marketers. The association runs this channel to offer video tutorials on marketing to the professional community involved in the study and practice of marketing.
Also, the academics and members share vital information on marketing and networking with the community members.
19. Element 3
Element 3 has plenty of marketing videos on their channel. They deal with inbound marketing and offer tips.
You can learn a lot from their expertise in digital marketing for seamless online experience in digital marketing and advertising. They also help clients with outdoor technologies so that businesses reach their full potential.
20. Social Triggers
Social Triggers has plenty of videos on marketing. The host Derek Halpern shares first-hand experience in the form of helpful tips. You will access videos on topics such as “How to Persuade People to Do Anything.”
The channel has playlists like ‘’Networking Tips for Entrepreneurs’’, ‘’How to Sell Anything to Anyone’’, and ‘’Pricing Strategies and Tips for Your Business.’’
21. Jay Baer
Jay Baer channel is also one of the must-follow YouTube channels for marketers. Jay once ran a highly successful show Jay Today, which is now closed but its videos are available on the channel.
The entire channel is about discussions on a variety of marketing topics. You will access videos on topics such as ‘’Why a Serial Entrepreneur Mindset is Key to Social Success.’’
22. Michael Hyatt
Michael Hyatt offers advice on marketing from his own experience. He believes in giving practical tips that work. You will learn how to write your business vision, stay motivated, lead through a crisis, achieve more while doing less, and be a vision-driven leader.
You can also find many videos that have expert guest speakers delivering their tips on a variety of marketing topics.
Marketing Cheat Guides is also amongst the must-follow YouTube channels for marketers due to its unique features. This channel helps you in many ways. You get consultations and coaching from the channel’s experts and video tutorials.
You are also able to install a marketing system for your business. The system helps in generating qualified leads that ultimately result in getting paying clients.
However, remember that you will not achieve your marketing goals even with effective marketing strategies if your visual identities do not look great. For instance, your company logo must be unique and impactful.
So, hire professional logo designers to have a logo that builds your brand identity before setting out to marketing it.
24. Jordan Platten
Jordan’s channel delivers vital information on how to proceed toward social media marketing with a purpose and success. The videos are not a monologue of plain text.
Instead, you will get tips with examples and lots of visuals, tables, and charts. This helps in visualizing all the vital information on how to do social media marketing correctly.
25. Vanessa Lau
Vanessa Lau is a business coach and runs a YouTube channel to educate business owners on marketing strategies. She is particularly providing help in using YouTube and Instagram to promote and market a business.
You will learn a lot on social media marketing from her videos. There is a wide range of topics discussed on the channel. These topics include “Organic Instagram Growth Hacks 2020,” “How to Start A Successful YouTube Channel in 2020,” and “My Equipment For YouTube.”
So, these marketing YouTube channels should be good enough to provide you the necessary information and tips on marketing. Try these channels for their usefulness to learn vital marketing strategies and subscribe to them.
But, make sure that your visual identities such as logos, websites, etc. are impressive before you set out to implement marketing plans. If you are on a low budget, use logo maker software and other tools to create unique logos, brochures, etc. that suit your brand personality.
Effective marketing strategies can give a boost to businesses in many ways. These are amongst the must-follow YouTube channels for marketers to learn impactful marketing tips. You can access hundreds of helpful video tutorials and discussions on different digital marketing strategies by subscribing to the channels.