What’s in a name? A lot! A name has power. A name has integrity. It’s a blueprint of any character, thing, or even a brand. Next time, don’t dwell on Shakespeare’s quote just like that. And, if you're trying to ... Continue reading
Fitness is the buzz word for this generation where everyone wishes to keep body and mind healthy to meet the everyday challenges of modern life. A majority of people of all ages are now more health-conscious than they used to be. This has given ... Continue reading
Today, with most people being health conscious, fitness training has turned into a booming business for those who know how to market it well. But, like all enterprises, your fitness business also has to deal with stiff competition in the market. Consequently, marketing strategies have ... Continue reading
In the modern age, people ensure that they are physically fit to cope up with the competitive world on a daily basis. Therefore, a majority of them join a gym or club to exercise regularly. While keeping a check on their fitness level, they like ... Continue reading
YouTube is amongst the big social platforms that engage millions of viewers and followers daily. For marketers, such a massive channel is a boon to take businesses at its peak by targeting relevant audiences efficiently and turning them into loyal customers. Considering that, thousands of ... Continue reading
Instagram is an attractive and highly useful social media platform to promote brands. Most businesses explore the potential of it to take their products or services to millions of people across the globe. At the same time, Instagram is also a source for people to ... Continue reading
Music. Art. Life. Music is the rhythm, art is the passion and life is the subject where all three complement each other. Musicians create a variety of soulful music that becomes part of our lives. But, most musicians do not know how to handle the ... Continue reading
Social media is amongst the most crucial business promotional tools that no company can afford to ignore. But, merely a presence on different social channels will not drive the traffic and yield the desired results. For that, you need to put in place an effective ... Continue reading
Far too often we see the initial impact of a disaster or crisis, dwelled upon for too long. The recent outbreak of the novel Covid-19 virus, for example, has been no exception. Most businesses are still reeling and feeling the effects. But with every ... Continue reading
COVID-19 pandemic has left no other option for businesses than to shift their working remotely. Considering that the crisis may loom large for at least a year, businesses have started investing in remote working technologies. They are adapting to this new work culture and ... Continue reading
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