Most companies have already shifted their employees to work remotely from home due to the pandemic. But, there are still many companies that are not well-versed in the nuances and intricacies of working remotely. They need to understand the subtleties of building and scaling ... Continue reading
Besides visuals, now it’s the audio medium that marketers are adopting aggressively for brand promotion. Podcasting is such a fast-growing medium to educate audiences on different issues and enhance reach amongst target customers. But, it has become highly competitive and requires additional skills ... Continue reading
Freelancers depend a lot on the price they are offered for their creative work. But, not all of them can negotiate well with the clients and ace the art of pricing. Freelancers such as graphic designers must learn various ways and skills to deal with ... Continue reading
Businesses depend heavily on their ability to generate sales. But, nurturing leads and generating sales out of existing and potential customers is a bit tricky. After all, it's not easy to take the money out of anyone’s pocket willingly. It completely depended on ... Continue reading
What does it take to be a successful founder of an organization? It takes the willingness to learn, to experiment, ability to focus irrespective of any circumstances, to absorb information, to lead risks and to realize that the business is a 24X7 job where someone ... Continue reading
With thousands of competing businesses targeting the same set of customers, marketing has become a lot more complicated practice today than it ever was before. Therefore, driving customers from a virtual world to your business requires you to come up with unique marketing strategies. In ... Continue reading
Social media is amongst the most crucial business promotional tools that no company can afford to ignore. But, merely a presence on different social channels will not drive the traffic and yield the desired results. For that, you need to put in place an effective ... Continue reading
The animation is all about creating an illusion of life and today, it's one of the most proven marketing strategies of this millennium. Almost every business uses it to an extent to make the content interesting and engaging. For instance, gifs, funny memes, banners; ... Continue reading
The coronavirus pandemic continues to haunt businesses as people are still hesitant to visit crowded places. With no-one predicting how long the crisis will last, small companies are restructuring their marketing strategies to survive and drive some growth. In this new normal, businesses with ... Continue reading
In today’s competitive world, whether you are a small business owner or new aspiring entrepreneur, you might be looking for proper guidance and inspiration to run your business. We understand that during the period, several questions must pop up in your mind. Like, how ... Continue reading
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