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Timing is everything - it’s not a joke but a reality. ‘Timing’ plays a crucial role in defining success and failure. For example, a batsman hits a ball hard but if the timing isn't perfect, it won't go behind the boundary line. In ... Continue reading
Longform content is the source of a lot of information about an issue at one place. People like to read more about a product or service, or any topic as much as they can without having to scan many resources. Marketers take this quality of ... Continue reading
With over 52% of traffic worldwide coming from mobile devices, consumers' behavior has changed. This change has led to micro-moments. In simple words, micro-moments let consumers turn to their smartphones seeking quick answers to their problems. It's basically an intent-driven action ... Continue reading
No brands can survive the fierce competition that they have to face from established and new companies without having an excellent online presence. Social media channels are the most visited by a modern audience to search for information and buy products or services. However, even ... Continue reading
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Graphic design can play an important role in building a brand. Because of this, every business owner, no matter how big or small the business is, has to create quality design elements to present their brand. A logo for your business is one of the ... Continue reading
Graphic designers explore various platforms in search of potential clients. After initially exhausting their personal contacts in their neighborhood and friend circle, they turn up at social media. However, the opening of accounts on different social media channels doesn’t guarantee of getting clients. As ... Continue reading
Social media is a proven platform for brand promotion. But it also is the most explored medium. Now every business has an overwhelming presence of different social media channels. This makes using the media to drive customers to brands even more difficult and challenging. Therefore, ... Continue reading
The ICC Cricket World Cup is one of the most awaited cricket events in the countries that play this exciting game. While these countries play the game throughout the year and have cricket series against each other regularly, still the world cup becomes a prestigious ... Continue reading
Both employees and employers mostly use LinkedIn. Employers post their job vacancies while job seekers post their CVs on this platform. But smart marketers have explored even this platform into a potent tool for brand promotion. They know how to use LinkedIn to drive traffic ... Continue reading
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