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Thousands of new and established companies are competing hard in any given market. So, while it is easy to start a venture including a graphic design business, to take it to the next level and then to turn it into a million-dollar business, you ... Continue reading
You learned the graphic design skills after practicing for months and creating some fantastic designs. You might have created many masterpieces and worked on some critical projects as well. But that is just the first step. The next big step is to promote your skills ... Continue reading
Storytelling is comparatively a new tactic that marketers choose to take up to engage and connect with their target audience. Almost all of the means used for brand promotion tell a brand story to convey some message to the target customers. Hand lettering and illustration ... Continue reading
The art of hand lettering is flourishing since many clients find it useful in marketing their brand with a substantial impact. But the letterers find it challenging to start in this field. Once they have mastered the art, they confront issues associated with building a ... Continue reading
Brands matter a lot when it comes to buying any product or service. Most people purchase products of thriving brands because, over the period, they have created a perception of durability, quality, and trust. In short, we prefer to purchase from them as they are ... Continue reading
Freelancing is not an easy career to pursue because of its numerous challenges, especially when you’re just starting. Even experienced professionals have to confront some unforeseen circumstances when working for some problematic clients. A freelance work inevitably comes with its own issues that need ... Continue reading
Many people leave their regular jobs in haste and start freelancing. As they aren’t well-prepared for it, most of them fail to leave a good impression on their potential clients by their work and services. Consequently, they end up paying a heavy price ... Continue reading
Hand lettering is a world of creative activity that’s full of fun. Unlike calligraphy, it is all about drawing letters. A hand-lettered alphabet is usually highly illustrated to give it a different look and impression. However, this delightful creative art also requires you ... Continue reading
There are plenty of businesses around you in any given market, creating fierce competition. But not all of them are brands. The difference between an established company and a new entrant is evident today, even to customers. They prefer to buy things from brands, not ... Continue reading
Every one of us may accept having funny bone at some point. But when it comes to checking up on our creative potential, we grow up believing that we don’t have any. Well, that’s not the case. Every human being is naturally creative. ... Continue reading
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