If you are looking for an irresistible way to seize the attention of your target audience, you should look for someone who already has their ear and trust.
In short, you need to build a content marketing strategy that consists of promoting your products, services, or brands by collaborating or partnering with an authentic influencer.
The power of influencer-generated content lies in the relationships that brands build with their influencers. In 2021, brands now focusing on building authenticity because it helps them to develop emotional relationships with their target audience. And, influencers can help in building brand authenticity; and as such, they understand authenticity better than most.
In this session learn about how to connect with the right influencers with the most engaged audience alignment and creates authentic content.
What will be covered in this session?
· What Makes Influencer-generated Content Authentic?
· How to create authentic influencer-generated content at scale?
· Learn how to use authentic influencer-generated content in your marketing mix to make great repurposed content?
· Trends: Video content will remain king in 2021
· Tips on creating a value-driven content
· Key Takeaway on selecting and forming the partnerships with influencers: long-term or short-term – when and how to use both
· Guidelines to create the best on-brand User Generated Content (without stifling creativity)
· Case studies What successful brands are doing to drive revenue from influencer marketing
· And Much more…
