Google Ads campaigns are suitable for any business, whether small, medium, or big. They are a vital component of any digital marketing strategy and ensures that businesses capture potential leads/ customers at the right time. The fact that they get immediate exposure, reach and can target the right audience in a time effective manner increases its significance all the way more. But to get it right there is a strategic task and requires right knowledge, tactics and patience. In this workshop with Amy, a Google Ads Veteran, learn how to improve the return-on-investment (ROI) from your pay-per-click (PPC) campaigns.

What will be covered:

  • Selling your products and services on Google without “selling out" or wasting money. 
  • Discover how to grow your business by reaching your ideal clients with the right offers and messaging. 
  • Identify which Google Ads metrics to focus on, and which to ignore.
  • See how to turn your paid search data into insights that drive perpetually better performance, without using expensive agencies or contractors.  

Sounds exciting? I am sure you are. Get all your answers by watching this video below.

video
Title : How to Profitably Grow Your Business with Google Ads | WorkShop By Amy Hebdon | Designhill
Duration : 1H 9M 46S

Important topics covered in this session


Guest Speaker

Amy Hebdon

Amy Hebdon
Paid Search Magic

Amy Hebdon is a Google Ads conversion expert and the founder and managing director of the Google Partner agency — Paid Search Magic. Since 2004, she has been managing Google Ads for clients ranging from Fortune 10 to SMBs at agencies, in-house, and freelancing. Her articles have been published in Search Engine Journal, Unbounce, PPC Hero, Supermetrics, Copy Hackers and CXL. With her husband James, she also runs the Facebook group Google Ads for Savvy Digital Marketers

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