If you've ever been confused or overwhelmed by Google Analytics in the past, you'll love this 45-minute workshop where you'll get everything you need to start using the ONE "Super Report" in Google Analytics that'll help make sure you...

  •  Know what Traffic Sources are working (and which ones aren't!) for your business
  • What Results You're Getting From Your Traffic (and where you need to improve)
  • What Steps You Should Take Next to Improve Your Marketing ROI’s
  • And much more. Followed by Q&A session 

Guest Speaker

Chris

Chris "Mercer" Mercer
Measurement Marketer, Measurement Marketing

Chris “Mercer” Mercer, co-founder of MeasurementMarketing.io, is a sought after measurement marketing expert. Mercer (as he’s known) and his team have been helping marketers, marketing teams, and agencies know, trust, and grow their numbers.

First by planning out what’s important to measure in their marketing, then how to actually measure it (using tools like Google Tag Manager and Google Analytics), creating dashboards that are actually useful, and pulling actionable insights from what’s being measured to begin forecasting and optimizing future results. He can be found speaking at conferences and events, such as Traffic & Conversion, Social Media Marketing World, Content Jam, TravelCon, Digital Elite Camp, Baby Bathwater Institute, and others.



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