Renault to introduce its new global logo design on Triber
Renault India is all set to roll out its new logo design on Triber along with all upcoming product launches. This move is said to have come in the wake of initiating brand identity transformations under its ‘Renault.Rethink’ campaign.
Customers and followers of this car manufacturing brand can witness the logo across its marketing assets. The company has adopted a minimalistic and modernized version of the previous thick diamond-shaped logo. The new interlocked diamond logo design is envisioned to signify the brand’s move toward its digital-first and human-centric strategy.
The company itself has confirmed the integration of the new brand identity across its manufacturing, office, retail, and R&D centers in India.
What’s new in the Renault’s logo design?
The logo design reflects the geometric simplicity and precision so that it could be seamlessly integrated across all traditional and digital marketing materials.
The logo redesign signifies the car maker’s “Renaulution” strategy focused on repositioning the brand while displaying its inclination toward technology, electrification, and aesthetics.
Also Read ~ Range Rover unveils a new logo after 55 years
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