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Design for Packetized Energy, a next generation energy management company
Packetized Energy paid $299 for a new Logo Design and received 267 designs from 43 Designers.
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Design for Packetized Energy, a next generation energy management company By Packetized Energy

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    Note : Design brief last updated on  
    Contest title

    Design for Packetized Energy, a next generation energy management company

    What name do you want in your logo?
    Packetized Energy
    Select your industry
    Technology
    Tell us more about your audience, organisation or product.
    Our company: Packetized Energy designs and deploys human-friendly software systems to enable distributed energy resources such as water heaters, electric vehicle chargers, battery storage systems and pool pumps to balance supply and demand in the power grid. As a result, people can better manage their energy costs and the grid can run reliably with renewable energy. Our technology uses ideas from communication system (ie, wireless systems or the Internet) to break up energy delivery into small packets and delivers those reliably.

    Target customers: Electric utilities, building owners, electric vehicle fleet managers, new entrants into the energy space, such as Solar City, TESLA, etc. Eventually, we expect to have products that will go into homes, so the logo should express user-friendliness, ease of use, simplicity.

    Logo design goals: We are looking for a logo with a modern, simple, classy style: 2-dimensional and a small number of colors. The logo should include the company name (Packetized Energy), but should also include an element that can work as a stand-alone graphic (perhaps a "packetized" p---see the attached file). Key values of our company include simplicity, scalability, ease-of-use, innovation, creativity.

    One of the key ideas for our company is that we use many on/off decisions to combine into a clean continuous flow/signal. We would love to see a design that combines geometric shapes, such as small boxes into some sort of more curvy, organic, friendly shape. See some of the concepts that we have worked on in the attached file.

    Existing web site: packetizedenergy.com

    Note to designers: The energy we are managing is "electric" so logos with fuel 'drops' or gas 'flames' are not relevant to our company.
    Where all will you use your logo?
    • (1) Online (website, Online Advertising, Banner Ads Etc)
    • (2) Print (business Cards, Letterheads, Brochures Etc)
    Style Attributes
    Modern
    Classic
    Youthful
    Mature
    Feminine
    Masculine
    Playful
    Sophisticated
    Luxurious
    Economical
    Loud
    Quiet
    Simple
    Complex
    Subtle
    Obvious
    Geometric
    Organic
    Visual brief - Colors to explore
    Other colors: We would like to avoid green (overused in the energy industry), and are fond of blues (or perhaps reds, dark neutrals) in general, but would love to see creativity in color options.
    Visual brief - Fonts
    Other fonts: We would like to avoid italic, script fonts. Probably something more in the direction of sans-serif, but perhaps with a bit of style.
    Required file format (Logo Design)
    • (1) Jpg
    • (2) Psd
    • (3) Ai
    • (4) Png

    Rate this contest brief?

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