Winner
By X-ARTS pro
On demand car wash (crowdsourced) logo design required by Shiokr
Clementgohtj paid $199 for a new Logo Design and received 70 designs from 27 Designers.
Winner
By X-ARTS pro
$199

On demand car wash (crowdsourced) logo design required by Shiokr By Clementgohtj

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Note : Design brief last updated on  
Contest title

On demand car wash (crowdsourced) logo design required by Shiokr

What name do you want in your logo?
Shiokr
Select your industry
Cleaning
Tell us more about your audience, organisation or product.
Shiokr is a mobile platform that provides on demand car wash in Singapore with a click of a button. Shiokr is looking to provide most of the car washes through crowdsourced cleaners (similar to what designhill is doing, albeit in another industry), and this car wash concept is unique to Singapore due to its terrain. Most Singaporeans live in HDBs which are high rise buildings, and residents usually park their vehicles at a MSCP (multi storey carpark), hence littering the country with many concentration of vehicles with the many residents staying in close proximity making the concept possible.

The target customers would be the white collar car owners who prefer to spend their time doing other things than washing their own cars. These are the people that also believes in being eco friendly, as Shiokr uses waterless car wash products which are environmental friendly.

We are inclined for the designers to create a logo that incorporates a minimalist frog mascot as the founders wanted the company to be close to its roots in Singapore. The inspiration for the frog mascot is due to a national frog mascot for its clean and green week in the 90s, and Shiokr believes that the mascot will be close to its targeted consumers heart. (https://remembersingapore.org/2011/09/20/singapores-favourite-mascots/)

This blog have some beautiful inverted space logos. (http://www.creativebloq.com/art/art-negative-space-8133765)

A preference would be for designers to play around abstract concepts such as inverted space as essentially Shiokr is more of a tech company than a literal car wash company, hence the preference for a more abstract logo. Melding the frog mascot with cars would be great.

Even though we have stated our preferences in the logo design, we are not experts in the industry and would love for the designers to always think out of the box. But the fundamental concept is that it should be minimalist in nature.
Where all will you use your logo?
  • (1) Online (website, Online Advertising, Banner Ads Etc)
  • (2) Print (business Cards, Letterheads, Brochures Etc)
Style Attributes
Modern
Classic
Youthful
Mature
Feminine
Masculine
Playful
Sophisticated
Luxurious
Economical
Loud
Quiet
Simple
Complex
Subtle
Obvious
Geometric
Organic
Visual brief - Colors to explore

Let designers make suggestions

Required file format (Logo Design)
  • (1) Jpg
  • (2) Psd
  • (3) Ai
  • (4) Png

Rate this contest brief?

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