For every printing requirement, there is a particular paper size that perfectly fulfills the purpose. With so many shapes and sizes available, it becomes really tough to pick a size that would fit your needs well. If you’re creating office stationeries, communication or any other promotional materials, considering A3 size is the best idea. It consists of paper sizes set by the International Standard for paper sizes ISO 216.
A3 Size Dimensions In Inches
A3 dimensions in inches are — 11.69 x 16.54. Let’s take a look at other A-series paper sizes:
33.11 x 46.81 in
23.39 x 33.11 in
16.54 x 23.39 in
11.69 x 16.54 in
8.27 x 11.69 in
5.83 x 8.27 in
4.13 x 5.83 in
2.91 x 4.13 in
2.05 x 2.91 in
1.46 x 2.05 in
Great A3 Paper Examples from Small & Online Businesses
ISO Standard Papers — most widely used paper size
A very important characteristic of the ISO 216 papers is that each one of them carries an aspect ratio of the square root of two — (1:4142). It simplifies the process of transferring the print on other ISO formats with increment or reduction in size and material. It’s the ISO paper standard that has given the most famous paper series to the world — A-series. A4 paper size is one of the widely used sizes around the world for flyers, magazines, small posters, and more. Likewise, A3 size comes handy when people or businesses have to create a publication, communication, or marketing materials.
Tips to consider when creating A3 size business stationery
It’s one of the topmost factors that determine the success rate of your stationery — whether it engages your audience or not. Stay away from taking charge of stationery creation on your own. An expert designer will make sure that your office stationery reflects your brand ethos, whilst giving it a clean and professional look.
They know which colors to use, which size and materials to pick. They will be able to create it more precisely than you.
Earlier, company letterheads were specifically created for print. The office personnel used to type and print them professionally. But since the paper has become an important product, the majority of office printers come with custom letterhead designs. So when printing, make sure your letterhead design considers medium of printing too.
Even if your office stationery items aren’t identical, they should resonate with each other in terms of design. Your custom letterhead design should have the same color combination as your company’s brochure.
Office stationery or promotional material mistakes to avoid
Some of the biggest promotional or stationery design mistakes to avoid are —
Not using the standard sizes
We all put in our best efforts to get our brand/business noticed. However, it’s not a good idea to pick a size that doesn’t match the standard defined sizes while being creative. For your office stationery and other promotional items, A3 size paper is a recommended one that you should consider.
Filling too much information in a little space
While you want to let your audience know your contact information in a letterhead, it’s not a good idea to have a two-hundred words mission statement packed into it.
Adding too less information
This is also a big mistake that you should stay away from. Your prospects should instantly get the information about your brand, along with the contact info, as soon as they see your branding materials. The right amount of information will ensure that your prospects will remember your business for longer.
Using irrelevant colors
While colors help you portray your brand’s image perfectly, you should be mindful of its use. Adding too many colors can make your promotional or branding materials look unprofessional. Make use of pre-designed professional templates or hire an expert for the same.
Using low-quality paper
Most often small businesses use low-quality papers to cut their expenses. Such things pop up when you make your own promotional materials. Use only good quality papers for printing. It’s something that can bring your marketing efforts to life.
What size is A3?
Globally, there are two systems for printing papers— ISO (International Standard Organization) paper system and the North American paper system. The ISO 216 standard for paper sizes is internationally used. As far as the shape of the paper is concerned, it’s based on the aspect ratio of the square ration of two. Georg Christoph Lichtenberg — a German scientist, came up with this idea of the different paper shapes for printing. In 1922, Dr. Walter brought this idea into the light and the paper size came into existence and started to be used for the operational printing of World War II.
A3 size measures 11.60 x 16.54 inches or 297 x 420 millimeters. It’s often referred to as — DIN A3. Folding an A3 in two, along its shorted side, creates a DIN A4 size.
Highly versatile size
A3 paper size measures 297mm x 420mm that is double the size of an A4 paper. On this larger sheet, you can print documents that have to make a strong visual impact such as a large graphic piece or high-resolution image.
A3 printers of larger formats are highly versatile as they can print in both A3 and A4 sizes.
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