Business Card Size -Reflect your brand identity with the right business card size
A well-designed business card is a key to leave a lasting impression on your target audience. It speaks on behalf of your brand.
Why you need the perfect business cards size?
Whether you’re a business owner or a designer looking forward to creating eye-catching business cards, the right size helps you know where to start from. The right size of the business card helps you attract your audience while leaving a lasting brand identity. With the right size, you can align your design elements for visual cohesiveness.
Business Card Size Dimensions
Follow this business card size guide for better understanding:
|Standard||Size in Millimeters||Size in Inches|
|ISO 7810 ID-1||W: 85.60 H: 53.98||W: 3.370 H: 2.125|
|ISO 216 - A8 sized||W: 74 H: 52||W: 2.913 H: 2.047|
|Australia||W: 90 H: 55||W: 3.543 H: 1.968|
|United States||W: 88.9 H: 50.8||W: 3.5 H: 2|
|Canada||W: 89 H: 51||W: 3.5 H: 2|
|China||W: 90 H: 54||W: 3.543 H: 2.125|
|Czech Republic||W: 90 H: 50||W: 3.543 H: 1.968|
|France||W: 85 H: 55||W: 3.346 H: 2.165|
|Germany||W: 85 H: 55||W: 3.346 H: 2.165|
|Hungary||W: 90 H: 50||W: 3.543 H: 1.968|
How to design a business card with Designhill?
Your business card is the first point of communication with your audience. You don’t have to break your bank to get one designed professionally! Designhill’s business card maker takes the stress off your shoulder and lets you create a business card for free. All you have to do is to choose a predefined layout or enter your custom width and height of the card. Add the text, line, frame, symbol, etc. you like.
You can even upload an image of your choice to give your business card a more personalized look. The preview section is also there to help you see your design thoroughly before finalizing it. Be it a square business card, rectangular, or any other size; just enter your custom dimensions to get started.
Business card size best practices
Be aware of the right business card sizes
Putting a cap on the elements and content used in the size of a business card is helpful. It lets you steer clear of cluttering and complexities in your business card design. Your card should communicate with your prospects in a clear way.
It’s a smart move to follow industry-specific best practices. Having a clear idea of your end-user is helpful in finalizing the design of your business card. For example, if your end-users struggle to read small fonts, you may introduce higher font sizes in your design.
Your business card is one of the touch-points that your audience will notice. It’s yet another marketing tool to grab eye-balls and influence people. Keep every branding element on your business card relevant. Don’t just focus on placing the logo but also add colors, icons, and themes relevant to your business.
Your brand can be memorable for all the wrong reasons. Cheap stock and ink add to such a negative identity. Once you let your prospects hold your business card, this is what you’re communicating.
Business card size mistakes to avoid
Some of the most common business card mistakes that you should avoid are —
Adding too much content or text
Having a fair amount of content on your business card is great for branding purposes. But some cards are crammed with too much text that ruins the overall aesthetics. If some info is necessary to appear on your card, make sure it doesn’t look over-stuffed.
Using irrelevant picture
If an image looks great on your brochure doesn’t mean it will look ideal on your business card too. Use the right picture or image; for example, a logo for brand recognition.
Too many elements
There are many business cards out there that look messy. A single view of such cards is enough to drive the prospects away. Too many elements, colors, and focal points ruin the visual cohesiveness.
Ignoring the brand relevance
Every brand belongs to a specific industry. Pick a business card size that matches its standard format relevant to the industry. Also, add colors, elements and other visuals relevant to the company.
Picking a super basic format
You want your business card to connect your audience with you, that’s what a business card is meant for. Picking a basic theme won’t have that impact on your prospects.
What should my business card look like?
Here are some of the best ideas for a business card —
Help your customers remember you — while a business card conveys customers to get in touch with you, it also helps them remember your brand after the first meeting.
Reflect your brand identity — your business card is a piece of your marketing strategy. Therefore, it should work in accordance with your envelopes, brochures, and letterheads to reflect your brand identity.
It should differentiate you from your competitors —it’s a known fact that your target audience receives many business cards from your rival businesses. A well-designed card helps you outshine your competitors.
It should enhance your brand’s legitimacy —business cards verify the legitimacy of your brand by telling the audiences who you are, what you do, where are you located and how to get in touch with you.
It generates brand awareness —when you are creating human connections using your business card, your focus should be on branding as well. It helps customers recall your brand and your services. Every visual element added to your card should remind the audience of your brand.
Where can you find the best business card templates?
Your business card talks volumes about your brand. A well-designed card turns out to be a great marketing tool. You can launch our DIY tool — business card creator to design a card with your company logo in no time! Don’t worry if you’re short on ideas. You can always source inspiration from our business card gallery page or start from scratch.
With a template pre-designed for you, there won’t be any issue in creating a business card of your choice.
Despite the advancements in technology, business cards remain a feasible tool for connecting with clients, customers, fellow business owners, and prospects. This small card bears all the necessary information a prospect seeks about a business. Though the design is a crucial element, the size of a business card also plays a pivotal role in engaging the audience.
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