Leaflet Size

You don't need to put in much effort, but know the right size of your leaflet. Pick the right leaflet size for designing and follow the guidelines.

Bright and bold colors give your leaflet the punch it needed to catch your audience's attention. Colors have psychological effects. So pick a palette that not only justifies your branding but also has specific meanings relevant to your business.

Overcrowding your leaflet size with too much graphics and text isn't feasible. It will make your leaflet boring and distracting. So keep a balanced ratio of both.

To give your leaflet a distinct look, we suggest you combine different elements. Add fonts of different styles and sizes to be visually distinct.

A combination of photos and illustrations is also a great idea to begin with.

If you observe various brands' leaflets, you will find that each of them has a focal point to attract one's attention. Also, they have the perfect color combination that goes well with the brand. Always remember that if your leaflet is unable to catch attention, it's of no use then

When you look closely, you'll find some leaflets with call-to-action punchlines. They also feature contact details just after for easy communications.

Based on the type of business you're into, you can design a leaflet with the correct contact details so that your prospects could reach you easily. Use vibrant colors to draw attention to this part of the leaflet.

Patterns are stunning visual statements. When you use them in your leaflet format, they accentuate the whole design. Because the human eye can notice a pattern fast, including them in your design is the right way to get more people picking up your leaflets. 

A simple design has its own charm. Keep the design, graphics, and text simple for more clarity. Choose a white or pastel background for maximum readability. After all, you want your prospects to read the leaflet, right?