Online communities build brand awareness, increase leads, and drive conversions. When your customers, fans and followers from communities, you will get a group of loyal and dedicated brand advocates who will praise your brand, services, buy and share all your latest products.

Every community is built on a varied set of principles, serving a different audience & purpose. With a clear purpose and the right moderation, these communities can actually become one of your most powerful marketing channels for your business.

Building a community is easy but building an engaged community can be trickier and in this session, you will learn how to build an engaging community through social media platforms where your customers come together to share the brand experience.

Agenda:

  • Role of Social Media in building a community
  • How brands can leverage your social media platforms to build an engaged community
  • Tips to collaborate with your community to drive your product forward
  • Best practices to build interests between community and organization to meet common goals
  • Learn how to grow your community through word of mouth
  • Latest trends, tricks and advice to follow in 2021.

And much more

Don't miss to attend this event, get certified & you have a chance to win $50 gift card by Designhill along with some cool offers!

Hope to see you there!

video
Title : Community Building Through Social Media: Learn Trends & Strategies for 2021
Duration : 1H 10M 59S

Important topics covered in this session


Guest Speakers

Dan Gingiss

Dan Gingiss
Customer Experience Coach | Author | Speaker, The Experience Maker, LLC

Dan Gingiss is an international keynote speaker and customer experience coach who believes that a remarkable customer experience can be your best marketing. His 20-year professional career consistently focused on delighting customers, spanning multiple disciplines including customer experience, marketing, social media and customer service. He held leadership positions at three Fortune 300 companies – McDonald’s, Discover and Humana.

Dan is the author of the book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media, a host of the Experience This! Show podcast and a regular contributor to Forbes. His second book, The Experience Maker: How To Create Remarkable Experiences That Your Customers Can’t Wait To Share, will be published in mid-2021.

He earned a B.A. in psychology and communications from the University of Pennsylvania and an M.B.A. in marketing from the Kellogg School of Management at Northwestern University.

author video
Title : Dan Gingiss | Community Building Through Social Media: Learn Trends & Strategies for 2021
Duration : 1M 5S
Rebekah Radice

Rebekah Radice
Co-Founder BRIL.LA, Rebekah Radice, LLC

Rebekah Radice is the founder of Rebekah Radice Media and the co-founder of BRIL.LA, a women-owned digital marketing and CX Design firm, author of, “Social Media Mastery: A Comprehensive Guide to Strategic Growth,” and the creator of the PREP Performance Method.

Ryan Foland

Ryan Foland
Brand Consultant, Ryan Foland, Inc

Ryan Foland is a high energy speaker, podcast host, and author who believes in simplicity and of simply being you. His 3-1-3® Method is a process that uncovers core brand messaging. Recognized for his expertise when it comes to marketing people, his award winning book, Ditch the Act, published by McGraw-Hill, shares the art of being perfectly imperfect.


Samantha Kelly

Samantha Kelly
International Speaker| Author| Founder, Tweetinggoddess

Samantha is a Twitter expert, author, community builder and founder of the Women’s Inspire Network - a global online network for Female entrepreneurs. Named as one of the top marketing influencers on many global lists, Samantha has an engaged following of 52k and is an international speaker. Her mantra is: 'People buy from people and 'Don't worry about people copying your ideas, just keep being the best at what you do.'

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