Winner
ARMY Strong! themed family logo
Heather Abbott paid $399 for a new Logo Design and received 28 designs from 14 Designers.
Winner
$399

ARMY Strong! themed family logo By Heather Abbott

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Note : Design brief last updated on  
Contest title

ARMY Strong! themed family logo

What name do you want in your logo?
Abbott Army Big Guns Bunker
Do you have a slogan you want incorporated in your logo?
Beat Navy!
Select your industry
Personal
Please mention your special requirements. Also what feelings do you want your logo to provoke?
bell-iconLast Modified on October 19, 2020, 08:29 pm

This is a logo for a family home of BIG gunned (big biceps and gunned up!) Army Black Knights Fans! Ideally incorporates the Army helmet (see attached) and the Army 'retro style A' and uses the A as the capital style for Abbott.


It should be edgy (does NOT have to be politically correct and can be a bit racy even....) and should somehow reference BIG GUNS meaning both guns that you fire as well as BIG biceps somehow.


It should be just a few colors so it will print or embroider easily - so likely: army yellow/gold, grey, white, black palette.


Ideally the main phrase is the title "Abbott Army Big Guns Bunker" and it has "Beat Navy" somewhere in the logo but not quite a prominent as the family home 'name'.


If you are unable to use the Army logo exactly for any reason, pls try to use as many elements as possible. The army A should be fine to use and is not the current A logo anyways (see the retro A version attached).


So it should have 'reference' to both types of guns and we have a lot of pets (2 dogs and cat and a pig) so could make reference to some of the pets but doesn't have to, just optional if it fits well (may not, i'm not sure...). Also my husband sometimes refers to the "Army War Pig" meaning our Pig (Piggy Sue) but the war pig is a light army vehicle I believe, but perhaps there is a creative way to incorporate the pig with army theme. Also our dog is a greater swiss mountain dog so she is army colors. Again - you don't have to include a swiss mountain dog but throwing it out there for consideration considering she is army colors!


I also like the font in the helmet logo photo attached as potential inspiration for fonts.


May be fun to have someone hitting the crab or the pike or flexing of big biceps/muscles in some way. Ideally it is a bit abstract in that there are not a lot of 'fine lines' in the logo - but basically want it to be able to be printed/embroidered/stamped well.

Tell us more about your audience, organisation or product.
bell-iconLast Modified on October 19, 2020, 08:25 pm

This is just a fun family use logo that will go on gifts we give to friends and family and around the house artwork.


It should be fun, personal, edgy/racy. It's ok if it offends some people :) (live Navy fans!)

Where all will you use your logo?
bell-iconLast Modified on October 19, 2020, 08:25 pm
  • (1) Merchandise (mugs, T-shirts Etc)
  • (2) Signage (including Shops, Billboards Etc)
Select the types of logos you need?
bell-iconLast Modified on October 19, 2020, 08:25 pm
An image or shape that is easily recognizable is used to represent your business.
An abstract shape or symbol is used to convey the values of your business.
Letters or initials from your business name are used to create a logo.
Build a legacy brandy with a seal, badge or crest.
Style Attributes
bell-iconLast Modified on October 19, 2020, 08:25 pm
Modern
Classic
Youthful
Mature
Feminine
Masculine
Playful
Sophisticated
Luxurious
Economical
Loud
Quiet
Simple
Complex
Subtle
Obvious
Geometric
Organic
Visual brief - Styles
bell-iconLast Modified on
Visual brief - Colors to explore
bell-iconLast Modified on October 19, 2020, 08:25 pm

Yellows

Light neutrals

Dark neutrals

Visual brief - Fonts
bell-iconLast Modified on October 19, 2020, 08:25 pm
Other fonts: Army themed fonts - use the A from the attached retro Army A picture and ideally use the font from the helmet logo as well or similar. Prefer that the army retro a is used as the A for Abbott.I am open to variations on this though per the artists' inspiration.
Required file format (Logo Design)
  • (1) Jpg
  • (2) Psd
  • (3) Ai
  • (4) Png
  • (5) Pdf
  • (6) Eps

Rate this contest brief?

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