Retail Packaging Design contest by Sara Finfrock - Designhill
Winner
By Arquimedia pro
21 Hardwater can design (not logo) : noncarbonated alcoholic beverage: vodka water splash of sours
Sara Finfrock paid $1649 for a new Packaging Design and received 117 designs from 27 Designers.
Winner
By Arquimedia pro
$1649

21 Hardwater can design (not logo) : noncarbonated alcoholic beverage: vodka water splash of sours By Sara Finfrock

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Note : Design brief last updated on 15 June, 2019
Contest title

21 Hardwater can design (not logo) : noncarbonated alcoholic beverage: vodka water splash of sours

Select your industry
Retail
What is the name of your company?
21 Hardwater
What is the name of your product?
21 Hardwater
Describe activities of your organization or product and targeted audience.
21 Hardwater is a ready to drink, noncarbonated canned alcoholic beverage that consists of a vodka water with a splash of sours. Our target audience is 21-35 year old males and females that enjoy being healthy while sipping on a tasty noncarbonated alcoholic beverage.
Describe who would typically use your product
21-35 year old females
What styles would you like designers to explore?
Luxury
Casual
Minimalistic
Detailed
Playful
Serious
Modern
Retro
Loud
Quiet
Feminine
Masculine
Industrial
Heritage
Describe what you want designed
We are looking for a can design for our new beverage: 21 hardwater. The drink is a non carbonated mixer that consists of vodka water with a splash of sours. It will be in a skinny 12oz can (similar to the size of whiteclaw and truly). Our target audience is 21-35 year old healthy females (and males) so we are hoping for a trendy, sleek, and refreshing look. We have four flavors: Lemon/lime sours, grapefruit sours, blackberry sours, and strawberry sours. We would prefer if you submit examples of your design in 4 different colors (one of each flavor).
The can MUST include the following:
- the word “noncarbonated”
- the words “with (insert flavor) sours” or “a vodka water splash of (insert flavor) sours”
- 5% alcohol
- 100 calories
- zero sugar

Feel free to add color to the logo if you would like.
Know the dimensions?
12 oz skinny can
Visual Brief - Style
Visual Brief - Color

Blues

Yellows

Light neutrals

Dark neutrals

Let designers make suggestions

What name do you want in your logo?
21 Hardwater
Required file format (Packaging Design)
  • (1) Jpg
  • (2) Psd
  • (3) Ai
  • (4) Png

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