By Stel_kendo pro
Childcare Logo & Social Media Pack required
Jessica Ferraro United States
“ Easy process. ”
By Stel_kendo pro

Childcare Logo & Social Media Pack required By Jessica Ferraro

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Note : Design brief last updated on 30 June, 2019
Contest title

Childcare Logo & Social Media Pack required

What name do you want in your logo?
Jabberwocky Journey Learning Academy
Select your industry
Tell us more about your audience, organisation or product. Please also mention your special requirements
JJLA offers a highly creative but structured approach to early learning. Our mascot is a dragon with a rainbow trail. As our school gains more competitors, we need to have a more professional, clean-cut look that appeals to Millennial parents while also maintaining our "playfulness" design-wise. We are looking for a whimsical illustration/design that is pleasant to the eyes but stands out. Because we aim to have a presence in popular social media platforms, the design needs to carry over to websites such as Facebook and Instagram.
Who are your top 3 competitors? If possible, please provide there links as well
The Pillars
Primrose Schools
What feelings do you want your logo to provoke?
Our target audience is millennial parents of children between ages 2-5. It needs to be dynamic, playful, but clean. Ideally there would be a dragon with a rainbow trail flying in an arch over the logo. The dragon needs to be whimsical and playful, but not "cartoony".
Where all will you use your logo?
  • (1) Merchandise (mugs, T-shirts Etc)
  • (2) Online (website, Online Advertising, Banner Ads Etc)
  • (3) Print (business Cards, Letterheads, Brochures Etc)
  • (4) Signage (including Shops, Billboards Etc)
  • (5) Television/screen
Style Attributes
Visual brief - Styles
Visual brief - Colors to explore

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