Last updated on February 27th, 2020
The best part of owning your art-shop with Printshop by Designhill lies in endless possibilities, empowerment and potential that is already unfolded for you with a vast market at your disposal. Now, what you choose to do with it and how well you market your art to make the most of your artshop is up to you. But not quite yet, as we’ll try and help you with that too.
Printshop lets designers open up art shop and sell their artwork through their online stores on our site. We literally eliminate your need to create your own separate online shop. You can create a market for your art, host them on thousands of products and merchandise and make it accessible to millions worldwide, along with a wide range of design tools to create art, artist empowerment, hassle-free services and the most secure payments.
We take care of everything from product shipping to logistics for you. The first and foremost advice to make the most of your artshop with us is this. Take advantage of Printshop’s massive traffic and never let a single potential customer out of your own art market.
Although to do that, especially with plenty competing for buyers and standing out being your ultimate goal. Your art marketing needs to include as many well-strategized tactics as you can. Along with tactics, you also need to make sure that you do not miss out on important details. These tips to make the most of your artshop will definitely help you take your Printshop journey to a whole new level.
Here Are Some Of The Best Tips To Make The Most Of Your ArtShop At Printshop By Designhill
01. Figure Out Your Target Audience
The first and foremost thing you gotta do in order to make the most of your art-shop is find out who want to target. Being an artist is something we reckon you have already figured out just great. But, as soon as you start selling your art, you have to figure out how to get more business and be a great business owner too.
Figuring out your target audience, the people you want your art or products hosting your art to target, is everything for you as a business owner. So as a first tip to making the most of your artshop, try figuring who the exact likely buyers of your art are.
Once you know this only then you can plan, execute and offer art that appeals to your audience’s interests and tastes. Even better if you can try and become a part of their community. You can even tweak your art, styles or even themes to match what they like and are looking for. The only thing that is important here is that your ideas must be unique.
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02. Make Use Of The Broad Array Of Our Design Tools
Try and make use of the plenty of graphic design service tools that are available online for free for artists. We don’t want to brag but especially ours. Ours have the most updated features and are AI powered to ultimate design perfection. Although the updated tools with the best features outside our website will definitely cost you. You can make use of the software to make your design process even faster and more efficient.
However, you might tend to find it a tad harder to cope with all the updated new-age features while creating your art. Especially, if you have no knowledge about how to use them or you’re used to creating your art manually. So, make sure that you gather enough knowledge about them. Try to make the most of your shop before you set out to use them while creating your artwork.
03. Add The Most Apt Names, Descriptions And Tags To Your Artwork
No matter how great your art, it will be of no use if you do not organise the names and descriptions as per requirements. After you’re done creating your art and uploading it on Printshop. The next most important thing is to set the most apt name and description for it. If you want your audience to find your artwork, this should be done with the utmost perfection. Your designs will be accessible to your customers through the tags that you place on your designs, the names and descriptions.
You must remember the fact that they will be googling the designs that they’re looking for. Therefore, the right name and description for your artwork is important. Name them right, create the perfect top-notch descriptions for them and choose the right tags and keywords to search engine optimize your art.
Using the right keywords while tagging is important so that your clients can find your artwork ranked on the top of their query’s search results. It is also important that the tags you choose describe and categorize your designs aptly. You can make use of a wide array of online tools for this purpose. This way your sales will guarentedly start running off the charts.
04. Price Your Products Aptly
A trial and error approach always tends to work best when it comes to setting the right and the most apt prices for your art. This way you will get to find out which prices agree with your customer’s tastes and budgets, as well as balance your requirements too. A trial and error approach in the prices you set your art with will help you determine the final prices. It will attract your customers towards your art even more.
If you’re starting fresh in this, try and set your prices the lowest first and then work your way upwards when your customer base expands and when you know that your customers just cannot do without your products. Once you’re well known to your clientele, you can afford to place a demand for higher prices for your products and art. This proves to be one really effective tip when it comes to setting prices and also helps you figure out how to attract customers.
05. Create Your Profile Perfectly
Printshop provides the best profile pages for artists where they can showcase their art and products. They can describe their profiles or brands in the best flaunted ways. Make sure that you create your profile in such a way so that every last detail is worthy of your art, creativity, talents and personality. It is an online showroom where people come to buy your products or art. Therefore, you should create it to ooze the kind of charm that you want your art to instil in your clientele.
Think of your profile as a decorated showroom that showcases your art, except instead of being a physical showroom yours is online. This means even further competition and rush is involved as everybody is on the internet. The attention span of people on the web is not more than some mere seconds before they decide they want to try something more worthy of their attention.
This is why you must make sure that your profile is classy and flashy. At the same time, balanced and just in the right sense so that your customers are attracted and not repelled by it in order to go ahead and buy your products or art. While creating your profile on PrintShop, make sure to use the best features that suit your art, style or personality in order to make the most of your artshop and drive your sales off the charts.
If you want to explore your options then make sure that a certain balance is maintained and that you set the right limits to match your brand or art. Visuals are of utmost importance when it comes to this world and similarly the internet. Therefore this is of common knowledge that the better your profile is, the better will be your sales or engagement.
06. Build Yourself, Your Art Or Brand A Flourishing Community
Your profile page is the first impression of your art, identity, style and personality. This is something that you must get right. You must make sure that your profile page is shareable so that the good word of your art spreads and brings you potential customers. The people who visit your profile page must be able to share it with their friends and acquaintances. This is also the way you should go about to finally build yourself a design community. Make sure they know whenever you come up with new art to post on your profile. This way you can multiply your customer traffic, engagement, and sales.
You must make the most of your artshop through social media, especially because these days that’s where everybody generally is. You should make sure to create your social media handles that are dedicated to your art and products. You can use these handles to do a wide array of things like announce, promote, engage, update, inform and much more. This way you can work your way towards building a comprehensive design community of your own. Make sure to post your art and products regularly to keep your audience engaged and interested in your brand or products.
If your social media is new, you can request your existing customers to follow you and your existing followers as well as customers to promote your art and brand. You can also often find active solutions to any problems, queries or confusion that you might have in your design community.
Your community can also seek back advice from you in a variety of subjects. You can even find ideas or tips on promoting your art or products from your community members. This tip will definitely prove beneficial when you’re trying to make the most of your artshop.
07. Create Unique Promotional Content For Your Art
Creating your own designs or art isn’t where it all ends but actually the opposite. It’s just the beginning of your art shop journey. Now you still have to promote your art. You can do that by coming up with creative ideas for unique promotional content to promote your art. Try and create eccentric and catchy infographics, banners, top-notch text, etc to catch your audience’s attention and draw them towards your art.
Run your own promotional campaign to market your art better. Try snippets of your art and find new ways to showcase them and bring them to the limelight. This one should be easy to figure out, since as an artist creativity must come naturally to your being. Well, use that innate creativity and come up with your own promotional collaterals to sell your art phenomenally. Such promotional activities on your own unique part will definitely get you a bump in sales and help you make the most of your artshop.
08. Make Yourself Proactive And Never Lazy
A laid back approach and waiting for your art to be seen will not get you through your artshop journey successfully. Instead of leaving things be, try and sell you art proactively. Try finding out new ways to promote your brand and art.
Take part in our design contests, create new and better designs and earn more money. Try and utilize our massive design community to spread your fame, get your art sold faster and finally make the most of your artshop.
09. Start Your Own Artists’ Blog
For an artist to start a blog of their own, there are unlimited benefits. This way you get to explore a great means to market your brand and your art. You can use it to promote and sell them through your special way of servicing your customers. No place is better to connect with your potential audience than via your artist blogs.
You might have included a lot of information about your products, services, pricing, contact, etc on your Printshop art-shop but you still struggle to get customers to purchase your products. This might be because they most likely have no idea that your art-shop even exists. The best and easiest way to let them know it is through your blogs.
You need to include information and things that your target audience might care about or search about in your blogs. The key here is to make it about them and not you. You can choose to start your own blog or choose to guest post your artists blogs on other blogs. This way you can definitely end up making the most of your artshop.
These are the top ideas and tips that every artist should consider while trying to make the most of your artshop at Printshop and selling unique artwork. Make sure you cover all these steps and create yourself a profile that not only makes a good impression on your audience but compels them to pursue your art and brand over others.
Still looking for a one-stop solution to market your art and make a powerful brand? We hope not as we’ve been here to rescue you for quite a while now. Choose Printshop by Designhill to build a powerful brand and market your art phenomenally to millions globally.
PrintShop is a leading online design store by Designhill for extensive artwork. Artists can open up their art shops, create and sell their artwork without a single hassle. Printshop opens up a sale gateway for all the artists and graphic designers to build their brands by promoting their art to millions of customers worldwide. But, it is important that you make the most of your artshop by implementing tactics to stand out. Make sure that all the important details are covered. We’re confident this article will help you do the same successfully.