Last updated on June 29th, 2018 The food industry has grown exponentially over the years. Companies have expanded and ventured into newer avenues to delight the taste buds of the consumers. Customers are interested and willing to experiment with unique flavours and options. The high competition in the industry has led to brands making artistic … Continue reading
Even when you boast of a high-quality product, it needs to be packaged nicely to impress your customers. Professionally created packaging designs makes a lasting first impression on customers and helps build a solid base of loyal customers. Your brand identity of business depends a lot on the impression your packaging of products makes. Packaging … Continue reading
Last updated on May 28th, 2018 Retail Packaging Design has been a staunch ally of marketing. Though it is a part of the branding and operations it has a significant influence on the brand positioning and sales of the products as well. The creative packaging design is as important as the quality of the product. … Continue reading
Last updated on May 28th, 2018 No matter in which industry you are in, Design is everywhere you look including food packaging. Packaging is very important in captivating the eyes of people and to create a positive and memorable brand especially in the field of food, attractive food packaging promotes craving. An innovative food packaging … Continue reading
Last updated on March 23rd, 2018 Packaging deals with covering a product properly from the viewpoints of safety and ease of handling. It means packing products in tins, bottles, bags, boxes, cans, and so forth, of convenient sizes to help buyers handle the products easily and effectively. A packaging design is very important from the … Continue reading
Last updated on May 28th, 2018 Colors are synonymous to enjoyment and holiday celebrations. During holiday seasons, businesses launch special products in special packaging. Therefore, holiday packaging designs have vibrant colors with a touch of trend. The strategic use of colors is important to make a brand statement. Colors are powerful elements in any graphic … Continue reading
Last updated on February 22nd, 2018 Packaging matters a lot when it comes to selling your products. This is because people gauge the quality of a product by taking a good look at its packaging. If packaging design makes a good first impression on them, they are likely to buy the product. So, a label … Continue reading
Last updated on May 24th, 2018 There was a time when product packages were just a container and labels were meant only for specifying the product details. The changing market has now put many additional responsibilities on those in-charge of product packaging design and labeling of a company. Product packages along with their labels now … Continue reading
Last updated on April 25th, 2018 Is your sale volume not going up to your expectation mark despite having a fantastic product? In this scenario, you may want to reconsider your product packaging design. More than often, it has been observed, the difference between a successful and unsuccessful product is absence of an effective packaging … Continue reading
