Last updated on March 14th, 2016
Your dating startup will perform exceptionally well in terms of driving traffic from various platforms if some good content marketing strategies are in place. While marketing experts advice exploring host of content marketing strategies and tactics, startups may not be able to follow all of them due to some practical reasons, time or financial constraints.
5 basic content marketing strategies to bring more customers to your startup website.
But at the same time, we recommend you to invest in a high-quality and professional website design besides creative logo, business cards and other essential branding tool to leave a lasting impression on clients, customers, investors and even competitors.
Your posts must help people with quick solutions to their issues. Since your startup idea is unique, write blogs around it and provide striking solutions to all your audience’s problems. They will definitely share such content with others, thereby increasing your fans, followers and potential consumers.
Use Social Media
Post your content on social media smartly. Your potential dating customers are on Facebook, Twitter and many other platforms. Engage them with your business by knowing their interests and preferences. Startups must do well to use social media to drive more leads and attract sales. However, it makes sense to devise a clear social media policy with established guidelines to ensure online safety and security of your dating startup.
List More Items
A trick to get more clicks for your content is to add as many items in the list posts as you can. Experts recommend offering over 50 items in your list. So, ‘’50 Things to Do in London’’ will compel people to click as the post covers many activities that might not have heard about. Even a post with top 10 items will fetch you an ample number of clicks for your startup websites.
Ensure Right Details
Do not let people move away from your posts. Remember, you’re just one click away from oblivion. To ensure that people don’t leave your website instantly, your content marketing strategy should be aimed at providing readers with all major statistics, facts and details so that they don’t won’t stand a chance of getting away, at least not right that instant, or anytime soon.
Use Interesting Infographics
According to toprankblog.com, infographics are hit with online marketers. The site further reveals that creating compelling infographics is perhaps the best way to attract attention, link and traffic. Ensure impressive pictures, colors and facts in your infographics to summon interest and attention from your audiences.
These easy-to-follow tips of content marketing strategies are sure to help your dating startup’s website take elements of your brand and showcase those elements to the world in a way that’s even more awesome and make your target audience bow in front of your startup brands greatness and might!
Have we missed anything? Please share your views with us in the comments box below.
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