It’s no secret that starting your own business requires high levels of dedication, adaptability, and perseverance. As the world faces economic uncertainty, small business owners are faced with more challenges than ever before, on top of upholding their regular obligations to their customers, employees, ... Continue reading
Many small businesses are lacking in adequate funds during the COVID crisis to deal with marketing issues effectively. For them, email marketing is amongst the most affordable means of reaching out to their target audiences. With some basics of this marketing strategy, businesses can overcome ... Continue reading
The coronavirus pandemic continues to haunt businesses as people are still hesitant to visit crowded places. With no-one predicting how long the crisis will last, small companies are restructuring their marketing strategies to survive and drive some growth. In this new normal, businesses with ... Continue reading
With 3.8 billion active users, social media is a whole different world in itself, hands down! Whether you’re a new entrepreneur, established organization, or just a user, social media is a go-to destination for interaction these days, isn’t it? It is ... Continue reading
Fashion and clothes have always been a defining part of the personality of a person, a country, and a time period. Pick any decade in history, and you will see it is defined by a unique fashion sense of the crowd. Whether it be wide-... Continue reading
Ask any business owner, starting a new business never comes without challenges and troubles. It requires a lot of work and the need for flexibility when things start to go awry, so entrepreneurs learn quickly how to deal with issues from legal to marketing. In ... Continue reading
Pattern design is very much a part of the fashion world. A piece of fabric with attractive patterns mesmerizes people as it presents a unique repetition of design. But turning your design skills into a business and then creating a valuable brand is not an ... Continue reading
Small businesses have only limited resources to depend while reaching out to their niche audience. For them, the precise targeting of potential customers on social media is the key to grow businesses. However, small brands need to follow best practices while doing social media marketing ... Continue reading
The COVID-19 pandemic has severely damaged businesses in so many ways. Small businesses particularly have mostly lost their ability to compete due to their limited resources. They are finding it hard to adjust to the new harsh realities. But following some new marketing and ... Continue reading
With work from home being the norm of the day due to the COVID-19 pandemic, most businesses are struggling to manage and coordinate with virtual teams. They are yet to figure out how to establish a fruitful virtual communication amongst the employees. It is ... Continue reading
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