A brand style guide is also known as a brand guide or brand book. For many companies, the guide is essential to maintain their brand identity. For them, such a well-thought-of guide becomes their key document, which serves as a guide to create ... Continue reading
Selling branded merchandise has turned out as a lucrative business for many. Hundreds of dedicated online merchandise stores are making most of it by selling branded merch. As an artist or graphic designer, you also can sell merchandise to make money. All you need to ... Continue reading
Besides visuals, now it’s the audio medium that marketers are adopting aggressively for brand promotion. Podcasting is such a fast-growing medium to educate audiences on different issues and enhance reach amongst target customers. But, it has become highly competitive and requires additional skills ... Continue reading
Ask any business owner, starting a new business never comes without challenges and troubles. It requires a lot of work and the need for flexibility when things start to go awry, so entrepreneurs learn quickly how to deal with issues from legal to marketing. In ... Continue reading
Storytelling is an ancient art to engage and entertain an audience. Today, however, storytelling has become essential even in creating art pieces, designs, and brands. This is because people relate to art and brand if they find authentic and engaging stories behind creative works. During ... Continue reading
Being a beginner, it's usual to make mistakes in your career. Similarly, graphic designers make some basic mistakes in the early phase of their careers. They may end up losing many job opportunities and clients if they do not correct those flaws soon. Once ... Continue reading
COVID-19 has dealt a severe blow to small businesses across all industries and sectors. The markets are shut down, people staying at home, demand, and supply worsening by each day - all this has resulted in a gloomy scenario for businesses. But the cannabis business ... Continue reading
As a graphic designer, do you often doubt that you never deserved the success you’ve achieved in your career? If so, then you are just one of the many thousands of people who experience this false sense of guilt. You think that you’ve ... Continue reading
YouTube is no more a global platform for fun videos. It's a marketing tool. Now, many marketers as well as business owners have started exploring this visual medium to increase their market reach manifolds. Almost all businesses have their YouTube channels to engage the ... Continue reading
Flyers are one of the oldest but affordable means of advertisements. All you need to do is draft your idea or message in a creative way, print it and handover to the passerby. Nowadays, you can even create them digitally. But designing a flyer is ... Continue reading
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