It’s said that for warriors, the weapon is a sword and for businesses, the weapon is a blog post. Blogging is an effective and consistent way to promote a brand by generating awareness about it. You can educate and provide updated information about your ... Continue reading
You may have a fantastic product, but it can't get popular among customers unless it is branded well. Branding a product depends upon several factors, and product labeling is one such important factor that needs to be done with the utmost care.
Designing a ... Continue reading
Today, video is an effective form of communication that needs to be integrated into all aspects of existing marketing efforts. And, a platform like YouTube can play a big role in this. It’s a big medium to promote businesses of all scales. However, merely ... Continue reading
Smartphones are not mere devices to connect us with our peers and the world. More than that, these modern gadgets help us perform a lot many tasks so easily. Somehow, we are emotionally attached to our smartphones. We, therefore, customize and personalize phone cases in ... Continue reading
Businesses use a variety of means to drive customers’ attention in this modern competitive world. For instance, they are now aggressively using visual art as an effective marketing strategy to boost brand image and growth. Several studies have indicated firm trends towards corporates incorporating artworks ... Continue reading
Today, marketers are aggressively using influencers to market products or services. Almost every brand wishes to get a reputed personality involved in the promotion activities so that people can quickly connect with the brand. But, marketers must first evaluate the role of influencer marketing for ... Continue reading
Fitness is the buzz word for this generation where everyone wishes to keep body and mind healthy to meet the everyday challenges of modern life. A majority of people of all ages are now more health-conscious than they used to be. This has given ... Continue reading
Today, with most people being health conscious, fitness training has turned into a booming business for those who know how to market it well. But, like all enterprises, your fitness business also has to deal with stiff competition in the market. Consequently, marketing strategies have ... Continue reading
In the modern age, people ensure that they are physically fit to cope up with the competitive world on a daily basis. Therefore, a majority of them join a gym or club to exercise regularly. While keeping a check on their fitness level, they like ... Continue reading
YouTube is amongst the big social platforms that engage millions of viewers and followers daily. For marketers, such a massive channel is a boon to take businesses at its peak by targeting relevant audiences efficiently and turning them into loyal customers. Considering that, thousands of ... Continue reading
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