Longform content is the source of a lot of information about an issue at one place. People like to read more about a product or service, or any topic as much as they can without having to scan many resources. Marketers take this quality of ... Continue reading
With over 52% of traffic worldwide coming from mobile devices, consumers' behavior has changed. This change has led to micro-moments. In simple words, micro-moments let consumers turn to their smartphones seeking quick answers to their problems. It's basically an intent-driven action ... Continue reading
Both employees and employers mostly use LinkedIn. Employers post their job vacancies while job seekers post their CVs on this platform. But smart marketers have explored even this platform into a potent tool for brand promotion. They know how to use LinkedIn to drive traffic ... Continue reading
Facebook is not just a popular social channel where people interact with the world and engage like-minded people. For businesses, this is a huge platform to build a solid customer base. In fact, most brands today have their own strategies on how to use ... Continue reading
Don’t know about the best font combinations? Best font pairing is crucial for creating great designs, but choosing great fonts ain’t an easy task. It’s a dark art that only a few can master. In this blog, we will explain the fundamentals ... Continue reading
Amongst all means and platforms of business promotion, social media is the most preferred. It is not only effective to drive more customers but cost-effective as well for small to medium businesses. A business can win audience by consistently registering its presence on different ... Continue reading
Blogs have now attained a high status amid various brand promotion strategies. When you explore blogs to enhance market reach, you need to write them well from the readers’ angle. They like to get updated information but it should be user-friendly. So, when writing ... Continue reading
The world of business is changing fast. The rules of the game in this world are no more the same as they were a decade ago. Now, the ever-increasing competition has compelled business owners to take a relook at the conventional ideas of making ... Continue reading
Small businesses do not have a huge budget to spend on marketing activities, and they have to restrict their marketing activities. But some marketing ideas can help them enhance their reach to the target audience.
If you are running your business on a low budget, ... Continue reading
Small and mid-sized technology businesses are growing rapidly. To stay up in the competition, it is essential to follow some advanced marketing and promotional strategies. Here Are The 11 Highly Effective Strategies For Promoting A Technology Business
01. Why Social Media?
If you have ... Continue reading
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