Can't find the perfect font for your logo?
Get hundreds of logo designs in under 5 minutes by completing 5 easy steps
  • 1 Choose some designs that you like
  • 2 Choose your colors
  • 3 Add your company name
  • 4 Pick some icons
  • 5 Download your logo

Give it a try:

Animal Logo Design for Emotion and Affection

by Campbell Jof Tweet - in Logo Design

animal logo design

Last updated on February 12th, 2019

One of the ways to attract the customers to your business is to use pictures or sketches of animals in your logo design. People love to have animals in their homes and they explore the opportunities to see wild animals. They find certain amount of innocence and natural instinct in animals which we humans do not find much in ourselves. Therefore, animal logo design is a good marketing strategy for businesses to reach to the people easily.

animal logo design

A reason behind many famous brands using mammals and birds in their logos is that the animals represent different qualities. You can associate these qualities with your business through logo. Customers get your business message by seeing the images of animals. So, know about the message you wish to convey to the customers and create an animal image in your logo to represent that message.

A logo designer must know about the emotions that an animal evokes so that right selection of the animal can be made for creation of logo. Eagle is commonly used animal for logo design as the bird represents power, domination and authority, which in turn gives message that your business dominates the market. We can see eagle in the logos of political parties and airline corporations.

Cats are associated with qualities of being shrewd, stylish, clever and sleek. The cat family includes lions, leopards and cheetahs who are known for their domination of jungle. Pictures of these animals can be found in brands such as Puma, MGM and Jaguar. A business message of speed, supremacy and domination is easily delivered by incorporating these animal images in your animal logo design.


Similarly, we find many business logos having pictures of horses. Ford and Ferrari car brands are known for their logos due to use of horse as a symbol of power, speed and dominance. Besides cars, men’s clothing and other products can also use image of an arrogant looking horse. Dog is another case of animal being frequently used in logos. Dogs represent the value of friendship and loyalty which can also be a business message of your company.

Fish images are popular for representing the aquatic world. Use of fish will make your logo look cute, imaginative and creative. In fact, fish has been incorporated in logos in many ways. For example, a food brand uses skeleton of a fish in brand name or a technological company can use 3 dimensional fish image to show its expertise and professionalism.

So, if you are planning a animal logo design for your business, think of incorporating animal image to send a perfect business message to the customers. Launch a Logo Design Contest today. Choose from 100+ designs. Take your pick!

We offer a full 100% money back guarantee! Finally, a risk-free way of getting a customized design.

Like our blog? Follow us on Twitter, Facebook and Linkedin.

Get Your Logo Design

I'm a blogger and designer and I work as a creative head for Designhill. I write on topics concerning design, ecommerce, startups, digital marketing, interactive content. My creative work has earned me several laurels over the years. Facebook | Twitter | Google+

Say thanks or boo to campbelljof



Need a Logo?
A powerful logo can give a company easy recognition. Create your unique business logo using our AI powered logo maker tool. Or, hire a designer to get your logo.
Best for when you want a logo in minutes. Our Artificial Intelligence powered logo maker creates dozens of unique designs in minutes. You can also edit colors, texts, icons and elements.
  • Uses power of AI & Machine Learning
  • Uses library of more than 10,000 fonts and 1M+ icons
  • No design experience required
  • Pricing starts at $20 but you pay only when you find a design you love.
Best for when you want to crowdsource ideas. Multiple designers submit entries for you to rate and review before you award a winner.
  • Fixed price packages starting from $199
  • Hand crafted designs from World-class designers
  • Dozens of concepts to pick from
  • Get 50+ designs in 7 days
  • 100% money back guarantee
Best for when you want to work with a single designer only. Explore the range of creative services offered by our highly talented designers.
  • Work with a single designer
  • Hand crafted designs from World-class designers
  • Options within all price ranges
  • Flexible turnaround time
  • Multiple revisions